This is a great price for the O2 Atom PDA phone which has:

GSM triband (not 3G phone), Intel PXA272 416 MHz processor, built in WLAN, Bluetooth, FM radio, 64MB RAM / 128MB ROM + mini SD slot for memory expansion, OS is Microsoft Windows Mobile 5.0, Pocket office (Word, Excel, Outlook)

Best comparison price I found on Static Ice was $729 (HB Outlet).
Being an offer from Zazz, it’s only available today, in fact only