Sony Bravia KDL40EX720 40" LCD TV $796 at The Good Guys (Combine with Gift Cards for Further Discount)
This was posted 1 year 25 days ago, and might be an out-dated deal
Sure it's edge lit, but I think this is a good price for a 40" Bravia LED and may be one of the last chances to grab a runout 2011 model before the more expensive new season models come in. It has some Smart TV features if you're interested and also is capable of 3D but requires the purchase of glasses.
When combined with the giftcards from this deal (http://www.ozbargain.com.au/node/68504) it comes to about $630, which is a bit of a steal.
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There's also this Samsung LED 40" for $615 - http://www.2ndsworld.com.au/product/samsung-40-full-hd-led-t...
Picked up one on Friday with a price match (from JB Hifi in the Brisvegas, Adelaide St) and it's a superb set, some say it's slightly faster in response time than the newer ones. Best to go quickly though, most are run out of this already.



11
Been at this price for ages.