My local store (Geraldton WA) had signs up for both the 1000 and 2000 models for $150, I have no way to confirm if this is Australia wide, so if someone else goes by their local store please let us know in the comments.
Website does NOT show the discounted price, but the displayed tag said the price was valid until 14th Feburary as part of the 1 week 'Giant Sale'
Their computers also didn't scan it at the advertised price, but they corrected it at the checkout for me to match what was on the sign. Sorry that I didnt grab a photo of the sign while I was in the store.
Receipt for proof https://files.ozbargain.com.au/upload/297256/101618/img_2023…
Elna EL2000 - https://www.spotlightstores.com/sewing-fabrics/sewing-machin…
Elna 1000 - https://www.spotlightstores.com/sewing-fabrics/sewing-machin…
Email from Spotlight today says 50% off All Brother & Elna sewing machines & overlockers but the prices you saw in store are more than 50% off
Elna 1000 in ruby red is $150 online but it is out of stock
https://www.spotlightstores.com/sewing-fabrics/sewing-machin…