[[help:title_guidelines]]

Title Guidelines

General guidelines
  • Be descriptive – a title that just says “Big Sale at Myer” is much less useful than a title that says “Kids Wear 20% off Sale at Myer, Sydney CBD Only”
  • Don't be spammy – a title should be informative, i.e. providing sufficient information to let other members to decide whether it is a good bargain. “Marketing speak” is not informative.
  • Mention if users need to Like something on Facebook , Retweet something on Twitter, or some other online task that is needed before receiving product.
Titles should state:-
  1. Product model. May include relevant - but brief - specifications such as screen size.
  2. Price. May include discount or saving (e.g. “$2 off” or “half price) if enough space.
  3. Shipping cost. Exact cost if known or approximate range.
  4. Company/merchant.
  5. Location. City/suburb and state (e.g. Abbotsford, VIC) if specific to an area.
Titles should NOT include:-
  • Advertising phrases. Like “Great price!” and “Hurry!” and most other things with an exclamation mark. Good bargains speak for themselves, and the community will ultimately decide with its votes. Advertising phrases are annoying and waste space that could be used to communicate relevant information.
  • Too many specifications. Specifications become meaningless when there are numerous bunches of numbers and letters. These should be included in the description instead.
    • If model number/code is specified in the title, it should provide sufficient information for other members to find out the exact specification.
  • Spelling errors.
Example of a good title
  • Acersus EeeWind 1234 netbook w/ Atom 1GHz CPU & 10” screen - $499 + $19 shipping - ComputerStore.com.au
Example of a bad title
  • BEST BARGIN EVER - cheap 1234 net computer - not many at this price save $100! warrenty
Last edited by neil on 2012/08/06 13:57