Vitasoy Unsweetened Long Life Milk 1L: Oat or Almond $1.65 ($1.48 S&S) + Delivery ($0 with Prime / $59+ Spend) @ Amazon AU

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ozburn on 01/05/2025 - 10:18 amazon.com.au (705 clicks)
Last edited 05/05/2025 - 08:59 by 3 other users

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Credit to hamza23 for same post description in March 2025 https://www.ozbargain.com.au/node/897438

Price matching Coles + additional 10% off via subscribe & save.

Oat Milk

Australian grown whole oats
38% of your daily calcium~
Contains beta-glucan
Source of fibre
No artificial colours, flavours or preservatives
Non GMO

Also available: 12 pack $19.80 or $17.82 S&S

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Almond Milk

Australian grown whole almonds
Enriched with calcium
Natural source of Vitamin E
Naturally free from gluten, dairy, lactose and cholesterol
38% of your daily calcium~
No artificial colours, flavours or preservatives
Non GMO

$0 delivery with Prime, $59 spend or subscribe & save if you already have an active subscription.

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• jv on 01/05/2025 - 11:21 Comment score below threshold.
  • 

    Musiclover on 01/05/2025 - 12:23

    -7

    Agree, they should not be allowed to call this suspension of powder in water milk.
    They don't call "juice" a product which has some juice, sugar and water (it is called "fruit drink"), and yet it is closer to juice than this powder in water to milk.

  • 

    Nerfy on 01/05/2025 - 13:29

    +8

    Nobody cared for decades about the naming of coconut milk, peanut butter, etc, then the established industries started feeling threatened and came up with this mock outrage, and some of you start repeating it all at once like parrots, which is clearly not your original thought, doing the bidding of big business which you'll not get a dime out of rushing to aid.

    • 

      Musiclover on 01/05/2025 - 13:47

      -6

      Here we go, conspiracy theories arrived. That powdery substance in water has nothing common with milk apart from the colour. Why should it be named milk? It is simply not logical. No conspiracy, just a simple explanation. I can understand it from manufacturers perspective: it just sells better like that.

      • 

        Elyxar on 01/05/2025 - 14:43

        +8

        Chocolate eggs shouldn't be called eggs either. Only their shape relates them to the name egg.

        • 

          Musiclover on 01/05/2025 - 17:12

          -3

          @Elyxar: Plant-based milks compete with dairy.
          "Milk" (lacteal secretions from mammals) has stricter definitions than shape-based terms like "egg."

          • 

            Elyxar on 01/05/2025 - 21:31

            @Musiclover: I guess we need to divide it into usage and origin. Usage is 100% what we're dealing with here.

            • 

              Musiclover on 01/05/2025 - 21:37

              @Elyxar: Why is it used similarly though? The taste is nowhere similar, as well as nutritional value. The only common thing is that it is white liquid that comes in big bottles.

  • 

    Musiclover on 01/05/2025 - 13:55

    -4

    I am surprised that a simple fact (that it is not milk) causes so much frustration (look how you were negged away out of sight). People just are unable to accept truth.

    • 

      jv on 01/05/2025 - 14:20

      -5

      True, "Some people can't handle the truth…"

• 

  pacificstorm on 01/05/2025 - 11:37

  +1

  Already ordered 6. 👍

• 

  athuntershill on 01/05/2025 - 11:56

  +1

  same price at Coles.

• 

  Musiclover on 01/05/2025 - 17:18

  -6

  Plant-based milk prices are likely inflated due to the "health halo" effect—where consumers perceive them as premium, ethical, or healthier than dairy, allowing brands to charge more. Here’s why this happens and how it works:

  1. The "Health Halo" Premium
     Psychological Pricing: When people believe a product is healthier or more sustainable, they’re often willing to pay extra—even if production costs don’t justify it.

  Example: A carton of organic almond milk can cost 2–3x more than conventional cow’s milk, despite almonds being relatively cheap to process.

  2. Marketing & Branding Strategies
     "Vegan," "Non-GMO," "Lactose-Free" labels let brands position plant milks as specialty items rather than staples (like dairy milk).

  Luxury branding (e.g., Oatly’s sleek packaging, Califia Farms’ boutique vibe) reinforces higher pricing.

  3. Comparing Actual Costs vs. Retail Prices
     Cost Factor Dairy Milk Oat Milk (Example)
     Raw Inputs Feed, cows, vet bills Oats, water, salt
     Processing Pasteurization, homogenization Soaking, enzyme treatment, straining
     Packaging Same (cartons/bottles) Same (often eco-friendly claims)
     Subsidies Heavily subsidized Little to none
     Retail Price (US avg.) $3.50/gallon $4.50+/half-gallon
     Key Insight: Even though oats cost pennies per liter, brands charge dairy-milk-equivalent (or higher) prices because they can.

  4. Is It Price Gouging?
     Not exactly—companies argue they’re recouping R&D (e.g., barista blends, fortified versions).

  But profits are higher: Analysts estimate plant-milk margins are ~15–20%, vs. 3–5% for dairy.

  5. When Will Prices Drop?
     When competition increases (store-brand oat milk is already ~30% cheaper than name brands).

  If subsidies shift from dairy to plants (unlikely soon, but happening in some EU markets).

  Bottom Line: Yes, plant milk is often artificially expensive because of perceived health benefits—not production costs. But as demand grows, prices should normalize.

• 

  neRok on 01/05/2025 - 19:06

  The other day I was in store looking at the various milk-alternatives because I was thinking of getting some to mix in various drinks for a slightly different flavor, instead of just plain milk. I'm also not particularly health conscious, but I do aim for the "easy wins". So I was surprised to see the rather big list of "ingredients" in these milks - like the one linked by OP that has sunflower oil as #3 ingredient. I don't need seed oils in my milk! Some also had sweeteners in them (eg stevia), which again is like why? Sweet is not what I'm after from milk. So in summary, I won't be making these milks a regular purchase.

  • 

    tonester on 01/05/2025 - 19:38

    +2

    the one linked by OP that has sunflower oil as #3 ingredient. I don't need seed oils in my milk!

    fyi: as oats are low in fat, oil increases it for a better mouthfeel, more creamy texture

  • 

    Nerfy on 01/05/2025 - 20:06

    Imagine your horror when you look at what's in cow milk, fat and sugar in water intended for to help baby cows grow and rapidly gain weight.

    • 

      neRok on 02/05/2025 - 12:08

      +1

      It's not the calories that I'm concerned about, but the proportion of omega-6 in seed oils. Sunflower is also the worst of them at 71% omega-6. So for anything that I consume regularly, I prefer products with coconut or olive oil in them, because they have a far better ratio.

      Overconsumption of Omega-6 Polyunsaturated Fatty Acids (PUFAs) versus Deficiency of Omega-3 PUFAs in Modern-Day Diets: The Disturbing Factor for Their “Balanced Antagonistic Metabolic Functions” in the Human Body

      Overconsumption of n-6 PUFAs with low intake of n-3 PUFAs is highly associated with the pathogenesis of many modern diet-related chronic diseases. The volume of n-6 PUFAs is largely exceeding the volume of n-3PUFAs. The current n-6/n-3 ratio is 20-50/1. … Therefore, in order to reduce all of these risks which are due to overconsumption of n-6 PUFAs, individuals are required to take both PUFAs in the highly recommended n-6/n-3 ratio which is 4-5/1.

      • 

        tonester on 02/05/2025 - 14:46

        So for anything that I consume regularly, I prefer products with coconut or olive oil in them

        so you would prefer oat milk - and hence milk tea or coffee - to taste of coconut or olive oil?

        • 

          neRok on 03/05/2025 - 00:57

          @tonester: Sure, it can work. Maconna and Coles brand coffee sachets already have coconut oil in them!

          • 

            tonester on 03/05/2025 - 09:17

            @neRok: sure, but are they good or popular, and what are their other ingredients?

            most people would prefer that their coffee not be made from sachets of instant, let alone taste of coconut or olive oil

      • 

        Nerfy on 03/05/2025 - 02:54

        Fair enough.

• 

  Flurogreen on 03/05/2025 - 17:24

  Looks like the 12 pack is on special too now: https://www.amazon.com.au/dp/B085TPRFLX/