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--- help:advertise [2020/02/21 12:44]
scotty
+++ help:advertise [2024/03/08 09:45] (current)
scotty [Quick Stats]
@@ Line 9: / Line 9: @@
 ===== Quick Stats =====
-OzBargain reaches over a million visitors every month. Web statistics taken from Google Analytics, as of the month of December 2019.
+OzBargain reaches over a million visitors every month. Web statistics taken from Google Analytics, as of the month of December 2023.
-  * 15,847,059 browser sessions
+  * 14,073,322 browser sessions
-  * 3,233,519 unique users
+  * 2,526,191 unique users
-  * 50,112,786 page views
+  * 45,132,585 page views
-  * 90.27% Australian visitors
-  * 57.3% search engine traffic
-See [[https://files.delvu.com/misc/ozbargain-analytics-2018-december.pdf|Audience Overview]] exported from Analytics.
 ===== Display Advertising Opportunities =====
-OzBargain does not sell our display ads placements directly. However we are on Google's AdX and you can contact our friends at [[http://publift.com/|Publift]] to set you up. Please email them at [[ozbargain@publift.com]].
+OzBargain does not sell our display ads placements directly. However we are on Google's AdX and you can contact our friends at [[https://www.publift.com/advertise-home|Publift]] to set you up. Please email them at [[campaigns@publift.com]].
 ==== Minimum Criteria for Direct Sales ====
@@ Line 39: / Line 35: @@
 !!! Please note that OzBargain does not sell its display inventories directly to advertisers or media agency. All display inventories on OzBargain are sold programmatically on the exchange.
-  * If you have a larger budget, please contact [[https://publift.com/|Publift]] who can set up preferred deals for you on the exchange. Email them at [[ozbargain@publift.com]].
+  * If you have a larger budget, please contact [[https://publift.com/|Publift]] who can set up preferred deals for you on the exchange. Email them at [[campaigns@publift.com]].
   * If you are a merchant with a small budget, you can consider placement bidding on [[https://adwords.google.com|Google AdWords]] to target OzBargain. Unfortunately we are not able to provide you any support on that.
@@ Line 46: / Line 42: @@
 !!! No. OzBargain does not do EDM. While we do send out daily newsletter (~75,000 subscribers as of August 2017), the only way to get into the "Popular Deals" section is to post a deal on OzBargain that's voted up by the community.
+??? Do you do affiliate marketing or CPA campaigns?
+!!! Yes, there are [[affiliate links|affiliate links]] on OzBargain.
+However, most deals on OzBargain are posted by our community users and are promoted/highlighted by votes from our users, we (as the OzBargain platform) do not wish to engage in actively promoting deals from the affiliate channel. Merchants cannot pay OzBargain to post deals or feature deals on the home page.
+Therefore if you are an affiliate network or an advertisers on the affiliate network:
+  * You may send an invitation to request OzBargain to participate. However our participation has zero guarantee on having your deal featured (or having your store removed from penalty box).
+  * Once OzBargain signed onto your affiliate offer (as "Delvu Media Pty Ltd" on most affiliate networks), we'll implement programmatic deeplink so posted deals will be converted to tracking links.
+  * However only plain / untracked links can be posted on OzBargain as part of the deal, and logged in users always get plain links when clicking on a deal. Therefore even with OzBargain as an affiliate, the tracking will not be accurate.

Last edited by scotty on 2020/02/21 12:44

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