Found this from email this morning.
update: You need to have an EA account (or Origin account) to access
Register for your chance to join the Closed Beta and help us prepare for the release of Need for Speed in November 2015. The purpose of the Closed Beta is to perform a number of technical tests that will help the team at Ghost Games as they continue the development of the game.
Once you have registered for your chance to join the Need for Speed Closed Beta, if you are selected to participate, you will receive a confirmation email with more details. Space is limited so we may not be able to accept all players who register.
The Closed Beta will take place in October 2015, exact dates will be provided in the instruction email you will receive if you are selected to participate.
Registration for the Need for Speed Closed Beta ends on Monday 28th Sept 2015 at 10am CEST. After this date you will no longer be able to register.
got the following info after signing up :
You have succesfully signed up for a chance to be part of the Need for Speed Beta. If selected you will shortly receive an email with instructions and your one time code to play on your selected platform.