DSE: Hot Wheels 4GB Multimedia Audio Video Photo Player $4.45 (In Store)
Update 9am: Seems most capitals have now sold out. Stock left in only a few suburban stores and regional centers.
"The HOT WHEELS Multimedia player device has 4GB of memory, which you can upload your very own favourite MP3 songs, video and photos files. The player comes with adjustable-size earphones for small and bigger ears."
A cheap toy to entertain the kiddies this holiday.
4GB Built in Memory
4.5cm (1.8') Screen
Plays MP3 & WMA
Built in Speaker
Note: This may be a pricing error or just a clearance item, in any event it would pay to use "click and collect" to ensure you get stock at this price.