Cash Back Sites Cashrewards Top Cashback

I recently discovered the TopCashback site after it was mentioned on Ozbargain.

I have only just started to use TopCashback, and I see that in my limited experience it offers greater cashbacks than Cashrewards (I am sure there are exceptions to this rule).

When looking at Ebay, TC offer 3%, while CR offer up to 1%.

From this, would it be reasonable to assume that both companies receive a similar cashback from Ebay, say a total of 4%, with TC keeping 1% and passing on the difference to the customer, and with CR keeping 3% and passing on only 1% to the customer?

Comments

  • +1

    Your assumption is correct

  • Not at all, most rates are negotiated per company, just means that the TopCashBack reps have a better relationship with EBay.

    • -1

      Got any evidence to support your claim?

      • All affiliate commissions are negotiable, even with the big players like Amazon.

        These cashback sites offer a funnel of users who are in the last stage of shopping, which is immensely valuable.

        For example, they might strike a deal for a few extra % to be listed on the front page or in a banner.

        The deals on these sites are negotiated in advance with the retailers and posted on the website usually with the cashback that will be delivered bound. The cashback company receives a commission on every transaction that occurs and deposits cash payments directly into consumers' bank accounts (Vana et al., 2017).

        https://www.sciencedirect.com/science/article/abs/pii/S09696…

      • I'm always surprised when this isn't common knowledge. Different companies have different rates, different affiliate networks have different rates, different companies may have different tiers of cashback. Then you have all the cashback increases that are usually self funded and loss leading, i.e. 100% or 50% Pizza Hut.

        As for eBay they're trying to use cashback to get new customers and new eBay Plus sign ups. So they tend to offer higher rates for those who get more new customers and not repeat customers.

        Affiliate marketing 101.

  • +6

    Most likely topcashback is running at a loss to gain customers.

    • I would also guess this.
      The newer, smaller players often have to slash their margins to attract clients. Once they get big enough, they will adjust accordingly.
      It is easy to simply look at the cashback percentage, however a big concern with most of these sites is how accurately they track your click-throughs and award the cashback.

  • offers greater cashbacks than Cashrewards

    likely to just steal patrons as a start up. Will see how they go in the long term.

  • +1

    ITT: Everyone is right because who tf really knows…

  • Hey guys! Just jumping in here to explain our business model - we're really passionate about helping people save money, so in all the regions we operate in, including Australia, we pass on 100% earned straight to our members.

    Advertisers pay us a bonus from time to time when we drive extra traffic their way and this is what's helps our business stay sustainable.

    Let me know if you have any more questions :)

    • I signed up to surfshark vpn today with a 98% cashback through the link in topcashback. The deal is now changed to 40% and I'm only seeing 40% pending in my account as well. Can you honor the original deal with 98% back?

      • @kaszmoney, no worries! Just DM us your email address and we'll look into it for you

  • From this, would it be reasonable to assume that both companies receive a similar cashback from Ebay, say a total of 4%, with TC keeping 1% and passing on the difference to the customer, and with CR keeping 3% and passing on only 1% to the customer?

    No, each one are differnet platforms, each one get commisions based on $$ that customers spend via their platform and/or number of customers that they bring to the platforms. it is not solely dependent on the % customer spends rather $$ that customer spends. (e.g. if someone brings in 1 Million $$ vs someone who is brining 1 Billion $$, or appears to bring more $$ reliably, ofcourse the company bringing bringing 1 Billion $$ has higher leverage and is able to negotiable more % to be paid to it which it may or may not decide to pass to customers).

    Also they earn commisions etc. based on their contract terms, which can expire, continue or change, or pause etc.

    As an example you can see cashrewards was best in offering Boost cashback deals in the past, at times it had 0% on eBay, while Shopback continued to offer 1% for eBay.

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