Just saw the banner on my Google Play account, $0.99 for any movie rental including new release.
$0.99 for Any Movie Rental - Google Play Store
 
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 - Different offer, mine shows $0.99 for any movie. 
 
 - I suspect this is a targeted offer. No such deal for me when logged in to the Australian Google Play store.  - Same here 
 - Yep, its targeted. 
 
 - woof  - oink 
 
 
 - Strange. 
 I just clicked my account and had no rewards.
 Then proceeded to movies to have a look at whats there, i previewed Rogue 1.
 After preview the offer appeared middle screen and in my rewards.
 Cheers OP - Yeah digital offers like this can occasionally be triggered due to things like this. 
 
 - Thanks OP. - One of my accounts had the offer :) 
 - Worked yesterday on mine when posted, didn't check if I can rent more than one for 0.99. 
 Thanks
 - I got 0.99 but for any 2 tv episodes. 
 - The code for redemption is DWQ90RWHBUAMMUTH9FTK4BT 
 - Interesting, I cant see this on android but can click and rent movies from the pc using the link. - I am guessing it appears to be a targeted offer but available to anyone. 
 - Got the offer, it does say "… to welcome you back". So perhaps it applies to accounts that had previously rented or purchased a title but haven't done so in a while? Just a thought. 
 - had the option for it, page crashed when loading paypal, offer is gone now on all of my accounts :( 
 - I got it to work on one account, but could not get it to work for another account the following day. - I just got it to work using instructions here https://slickdeals.net/f/10077856-google-play-movie-rental-a…. I got an error saying code couldn't be used in country, but just closed that popup and clicked on 99 cent banner. Good luck - edit - I don't think either accounts have ever rented a movie on google play 



 
    
$1.49 for a movie rental on my Google Play account. But thanks for the heads up OP.