This was posted 5 years 7 months 19 days ago, and might be an out-dated deal.

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30% off Pets & Supercoat Adult Dog Active 12kg $31.35 + Delivery (Free with Prime/ $49 Spend) @ Amazon AU

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SUPERCOAT Adult Dog Active 12kg, cheaper than pet circle and others on google.

Terms & Conditions: 30% off select pet food Promotion

These terms and conditions apply to the offer whereby customers who purchase select Pet Food Products as displayed for that offer on amazon.com.au (“Qualifying Items”), will receive 30% off those Qualifying Items (“Offer”). Offer ends at 11:59 PM (AEST) on September 18, 2018. The Offer only applies to items sold by Amazon AU on Amazon.com.au. Offers do not apply to purchases made from third-party sellers on Amazon.com.au or orders which are fulfilled by Amazon AU. If you do not add any Qualifying Items to your Shopping Cart, the Offer will not apply. If you cancel or return any of your Qualifying Items, you will only be refunded the price paid for those Qualifying Items. This Offer cannot be used in conjunction with any other offer. Offers cannot be used on pre-existing orders. Offer does not apply to orders placed with 1-Click. This Offer is subject to availability and may be withdrawn or amended without notice. This Offer is not redeemable for cash. This Offer is non-transferable and may not be resold. Amazon.com.au’s Conditions of Use and Sale apply. Delivery will be applied to each item in accordance with Amazon AU's standard delivery rates and policies. The 30% discount off Qualifying Items will be applied at checkout. A limit of 3 identical Qualifying Items applies to all orders.

Price History at C CamelCamelCamel.

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closed Comments

  • +1

    You look different Neil,did you get a haircut?

    • +1

      I’m letting my coat grow out

      • +1

        Good boy.

  • Supercoat regularly comes down to around $16 for the 8kg bags at Woolworths. So $2/kg.

    The 12kg bags were at Aldi recently for $20 also which is even cheaper but they only had Adult not active from memory.

    • +5

      So $2/kg

      That's because it's a crap food.

      One of the poorest quality, along with Pedigree, Chum and the other supermarket trash.

      Poor dogs.

      • I didn't make any comment on the quality, just that the OP's price isn't actually a good deal based on price per kg.

        We do feed this to our two pups though so call me a terrible owner. We've got a staffy mix we adopted and a boxer staffy mix we've had since she was 8 weeks. She was getting Advance until about 9 months but our two are totally healthy happy dogs with great coats at 3.5 and 4 years old. Zero health issues. They do get wet food too, and meats from time to time, and the odd fresh egg from our chooks.

        I'm sure Supercoat isn't for all dogs but my mutts aren't fussy, have no reactions to the food so I don't see the point in forking out 5x the amount for the fancy brands foods.

        • +2

          I'm sure Supercoat isn't for all dogs

          It's not for any dogs.

          It's basically cheap contaminated grains not fit for human consumption with flavour, filler and poor quality offal, tallow and meat.

          Dogs are carnivores they can't digest large amounts of carbs, only reason it's used is because its cheap.

        • @Scab: Literally couldn't care less about your opinion.

        • +1

          @sarahbrisbane:

          It's not opinion, but fact.

          There is nothing I posted that isn't true.

          Check the ingredient list and show me otherwise.

        • @Scab: Where in the ingredients list does it reference these "cheap contaminated" grains and "poor quality" offal, tallow and meat?

        • +1

          @sarahbrisbane:

          Right here:

          Meat and meat by-products (chicken, beef, lamb and/or pork) and or Poultry by-products, Wholegrain Wheat, Wholegrain Barley and/or Corn and/or Sorghum, Cereal by-products

          By-products are poor quality ingredients and include things with poor nutritional content like heads, hooves beaks and feathers that are turned into tallow.

          Even the grains are By-products, which are floor sweepings.

          Anyway, do you really think $2 kg and you're getting Sirloin.

        • @Scab: Of course I don't at that price think you can expect much, but I don't think from looking at that ingredient list it means the food is terrible. Dogs are creatures of nature, that would have lived off whatever they could scavenge back before they became domesticated.

          My mixed breed dogs are perfectly healthy and have no issue eating this food (though the boxer will eat anything including licking things off the floor in the garage), and I just don't agree with other comments that it makes me non-deserving to be a dog owner and that my dogs actually aren't healthy at all on the inside (with the references to eating McDonalds and smoking cigarettes).

        • @sarahbrisbane:

          would have lived off whatever they could scavenge back before they became domesticated

          Commercial dog food is only a recent addition, prior to its introduction a dog wouldn't be filed up on carbs like kibble.

          Dogs are creatures of nature, that would have lived off whatever they could scavenge back before they became domesticated

          And it's nature that determines what an animal's diet should be.

          A dog's digestive system is designed by nature to digest meat and bone, not cereal and grain.

          Even if the ingredients were great, Supercoat is made by the same company whose food recently permanently disabled over 70 dogs, who now can only swallow food standing up.

        • @Scab: One could say something similar about people though. The amount of processed junk and chemicals in foods these days. I don't have kids but does it make people unfit to have kids if they don't feed them the kind of pretentious whole foods/organic/natural crap we all baulk at the cost of in the supermarkets while we continue to purchase the junk posted on here half price every week?

        • @sarahbrisbane:

          does it make people unfit to have kids if they don't feed them the kind of pretentious whole foods/organic/natural crap we all baulk at the cost of in the supermarkets while we continue to purchase the junk

          If the parents are feeding junk foods to their kids, with almost nothing healthy and the kids suffer health problems then yes I would argue that they were irresponsible and poor parents and shouldn't have kids.

        • @Scab: I'm not talking about feeding them solely junk, but some junk foods in their diet, with no health problems - which I am sure 95% of parents do. Doesn't seem to be an issue.

          I'm really done now talking about this Scab, it just pisses me off to be shamed as a bad dog owner for a personal informed choice I've made on what to feed MY dogs.

        • @sarahbrisbane:

          shamed as a bad dog owner

          I never did that though, just stated that its not good quality nor healthy.

        • +1

          @sarahbrisbane: Its ok Sarah. Whilst the experts on here might be very upset with our choice of dog food, I'm sure our dogs will continue to be content with their current diet.

        • +1

          @Tool:

          Only because they can't speak.

        • @Tool:

          I think you're right. You can just buy another dog from a retail pet shop when yours dies of mysterious causes after being lethargic for the last 3 years of it's 8 year life.

          Trust big companies, they and you are smarter than science.

  • +5

    http://www.petfoodreviews.com.au/dry-dog-food/purina-superco…

    Anyone who feeds their dog Supercoat don't deserve to be dog owners.

    • Nobody clicks the link and so many people hate their dogs by feeding them this.

      Worth quoting a paragraph or two from the website

      I often ask people in the park what they feed their dogs, especially if they look really healthy or really unhealthy. If I had a dollar for every time the owner of a stocky dog with a dull coat has replied “Supercoat”…

      Good points…
      Absolutely, positively, nothing.

      Bad points…
      All of it.

    • Any recommendations for something that doesn't cost an absolute fortune?

      • +2

        As far as supermarket dog foods go. Appslaw is pretty good and farmer's market is okay. Otherwise wait til 30% off and get ivory coat :)

      • +1

        The universal go-to used to be Blackhawk but they changed their formula about a year ago and many comments are less than favorable. As with all dog foods, whatever you try, transition your doggo over a week adjusting the proportions per day toward the new food.

        Blackhawk is often $80-$85 for a 20kg bag during the weekly pet store sales.

        Costco Kirkland is also meant to be a good food at a good price but I haven't tried it.

        Have a look at the 3, 4 and 5 star foods on http://www.petfoodreviews.com.au , check the prices and try some. What works for one doggo may not work for another.

        • Thanks I have been reading that site. We used to feed Supercoat but she started getting the runs, moved her to Optimum and it improved a bit but still got them occasionally. Might try get the Costco one and give that a crack! I was going to buy Blackhawk as it's not too bad at $94 for 20kg but the comments are pretty bad.

        • @groook:

          Don't try a 20kg bag in case your dog doesn't respond well to the new food. I think they have a 3kg bag and if your doggo looks OK with it and the poops are clean then go a bigger bag.

          Yeah it seems the comments are really hit and miss for Blackhawk, my dogs didn't have any reaction to the formula change but petfoodreviews dropped it from 4 star to 3.5 star. I'm thinking of moving to something else when the few remaining bags run out.

      • +1

        I use the supercoat grain free which is still fairly cheap, or the Costco food (Kirkland Signature Natures Domain) is really good for the price.

        Both are around $45-55 per bag, which is usually 15-16kg so $3-4/kg.

  • +2

    I have fed my 2 great dane X's Supercoat large breed for the past 8 years. Daily, combined with a couple of chicken wings and fish oil tablets. Also large marrow bones weekly + various other treats.

    They are 8 years old, very rarely have health issues, Vet has always commented that they look healthy. Sure, I would like to feed them $120 bag of dog food every week, but can't really justify it.

    I subscribed to Pet Circle auto delivery of a few 18kg bags automatically every couple of weeks @ $40 per bag. So around $2 a kg with no shopping/effort required.

    My 2 dogs were also rescued from the pound and were due to be put down before I picked them up.
    Shame I'm such an evil dog owner for forcing them to eat such trash…..

    • +2

      Feeding a child maccas and a vitamin supplement every meal won't kill it either, however maccas to a human is healthier than this product is to a dog.

      It's also false economy. Your dog needs to eat more of the cheap and nasty food, its digestive system will feel worse than it should and it may have a shortened lifespan and it will poo more to expel the waste filler, often runny.

      Good on you for getting a rescue dog, but don't delude yourself that you're feeding your dog a decent food.

      Many smokers haven't had problems yet either.

      • however maccas to a human is healthier than this product is to a dog.

        Back this up with any science? Or this is just something you’ve read off the internet?

        I’m genuinely keen to know

        • -1

          I’m genuinely keen to know

          No you're not.

          It's obvious you're not interested, with the wealth of information out there. Dude, it's everywhere.

          You're just looking to argue and have someone prove your cheapness is justifiable to continue harming your dog with waste products.

          There's just no reputable support anywhere for a canine diet of floor sweepings grain, meat and cereal dregs.

          Look in your dogs eyes, he or she loves you and you're a bad person.

        • @bm:

          No you're not.

          Yes I am.

          You have made a statement that feeding "supercoat" dog food to a dog is less healthy then feeding McDonalds to a human being. The burden of proof is on you - and stating that there is a "wealth of information out here" and that "it's everywhere (in bold)" does not prove your statement. You make the claim which means you are responsible for proving that claim. I am willing to read any evidence you provide because I am keen to know if how bad it is to feed dogs this stuff.

          Ive read plenty of stuff about different dog foods and their effects on our loved pets, and the effects of fast food (including McDonalds) on the human body - but I am yet to come across a study comparing both.

          Next thing you'll be stating that getting vaccines is not healthy and we should all be eating placentas.

    • very rarely have health issues

      Doesn't mean they are thriving.

      My neighbour is in his 90s and chain smokes.

      Not a thing wrong with him so it must be fine.

      Vet has always commented that they look healthy.

      That's more than likely from the oil you give them rather than the food, as it makes their coat shine.

      • I wonder what people fed their dogs 50 years ago before all this fantastic quality processed dry food was available that dogs must consume in order to live a full healthy life.

        • Meat, bones and veggies.

        • Probably. Probably not.
          Generally depends on what they could afford.

          Tinned shit? Probably.
          Stale bread? Sure, give it to the dog.
          Left over meatloaf? No doubt
          Cooked bones? Oh no!

        • @Tool:

          Floor sweepings and diseased carcases? Probably not.

          Now? Sure!

        • @Tool:

          They didn't feed their pets highly processed foods with filler and preservatives and loaded with carbs.

        • +1

          @Tool: I’ve seen plenty of
          Homeless blokes with healthy looking dogs. Surely they aren’t feeding their pups Blackhawk!!!

        • The dog might be eating raw food from bins. Like dogs in most developing second and third world countries do.

      • Doesn't mean they are thriving

        This, I think, is an important point

        Surely most people who use cheaper food also give their pups some.m more nutritious material as well?

        Our pups are the worlds best left over eaters! Veges and all!!!!

  • This is mainly for 30% off select pet items, supercoat is an example.

    Keeping pets healthy is perhaps more about adding healthy foods, https://trupanion.com/australia/pet-care/fruits-and-veggies-… a bit of broccoli/etc will go a long way to reducing illness. Same as for humans, it’s not about avoiding one food, it’s about adding foods with nutrients, such as fresh vegetables.

  • +1

    Well here's some controversy!

  • Pet prices look pretty good but how is the supercoat active cheaper than pet circle..?
    amazon —> 44.79 for 12kg
    pc —> 38.95 for 18kg

    • 30% less in checkout

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