Nintendo have now launched the MyNintendoStore. This is the first time since the old store closed many years ago…
This means you can now use those coins you've been building up for physical rewards. Currently, there are only 4, and I suspect not everyone will like them. However, it is free if you have those Platinum coins sitting around, so you can go ahead and grab some if it floats your boat :)
Also check out the cheap price on the NES controllers
Note: I posted these as separate deals as one costs money, the other costs Platinum Coins, it didn't seem right to combine them together, and if nothing else would have made for a gross, uninformative title.