Good price for this blender - the black version is still $429 which is also a discount. Regularly goes for $450 or more.
If you can wait, DJs has had it for $399 in the past.
Appliances Online seem to be price matching Amazon, or the other way around. https://www.appliancesonline.com.au/product/vitamix-066572-e...
Upgrading to this, after having two Nutribullets burn out on me after 12 months.