Netflix Scrapping $10.99 Plan in Order to Make More Money

Netflix are also jumping on the band wagon using inflation as an excuse to boost their profits. Seems they are scrapping the $10.99 a month plan leaving the options as $6.99 with ads or $16.99.

Netflix to scrap basic plan in Australia

We only use it for the kids but maybe we will give Stan a go or maybe dust off the ol sails.

Related Stores

Netflix
Netflix

Comments

  • +1

    I don't understand how netflix can charge you to watch ads when other streaming services don't even give you the option to pay to remove them eg. tubitv

    • I notice that Binge now has an ad-included subscription

      • never tried binge but animelab used to charge a subscription for certain anime or to be able to watch a dubbed version, otherwise it would be free with ads

  • +5

    The ad plan makes them more money. It's disgusting really. Netflix used to be about good value and access to all the content. Now they are all about the greed, wringing as much money as possible out of you, and then wringing even more money with the ads. And cancelling your favourite shows before the story arc is done.

    • +5

      Soon enough Netflix and other streaming services will be the equivalent of Foxtel. Loads of channels (services), $150pm (if you want all of them), ads. Then someone will come along and "revolutionise the industry" and we will go through the full cycle again.

      • Fair point, although at least at the moment you can jump in and out of services at your leisure - if that goes, it will be hard to keep customers I’m thinking!

    • +3

      To be fair, their original prices were not sustainable, they existed to build up their user base. Like it or not, all the other streamers will do the same eventually.

      • ABC iView haven't raised their prices. In fact, ABC funding is the lowest per capita than it has ever been. I mean probably it is, the way News Corp goes on and and on about them.

        • +1

          ABC is given money by the government, and if that amount decreases, so will their offerings. Edit: in fact, ABC is not a business, it’s a government department essentially.

          • +1

            @whatgift: Yes. ABC doesn't even know how to commercialise Bluey, which is why the global rights were basically given to the BBC who cofunded the show. Bluey is worth billions per year, yet ABC's funding from commercial projects is just 30 million. At least it puts the ABC and Ludo on the map I guess. And any millions back is better than no millions.

            • -1

              @AustriaBargain: Bluey is worth billions of dollars 😂, sure it’s worth a lot but billions come on!

              • +6

                @Aesir5: It's difficult to estimate the exact worth of Bluey's commercial rights, but it is safe to assume that the show's commercial rights are worth a significant amount given its popularity and success. According to an ABC News analysis, Bluey's international success is on track to exceed that of Crocodile Dundee ¹. The show has been viewed in more than 60 countries, including the United States, the UK, and China ¹.

                In general, when a cartoon is a hit, it doesn’t stay confined to the TV for long. As anyone who has been in the general proximity of a child will tell you, once they get into a show, it can take over their lives. What they’re watching on the screen quickly extends to toys, t-shirts, colouring books and magazines, books, films and video games. All the way to live stage shows – and even theme parks. So while there are tonnes of kids shows out there that might end up being fairly popular, the handful that break through to being big, global hits can quickly turn into little business empires ¹.

                According to an article by RTÉ, Peppa Pig generated $1.3 billion in revenue around the world in one year through licensing of the show itself, sales of toys and merchandise, and attractions around the world ¹. Similarly, BBC Studios reported record revenue and profit on content studio including Bluey ⁴.

                Therefore, it is possible that Bluey's commercial rights could be worth billions of dollars. However, it is important to note that this is just an estimation and not a scientifically accurate measurement.

                Source: Conversation with Bing, 20/10/2023
                (1) The Bluey Bump: The kids cartoons that make billions - RTÉ. https://www.rte.ie/news/business/2023/0726/1396483-cartoons-….
                (2) BBC Studios Reports Record Revenue, Profit on Content Studio, ‘Bluey …. https://www.hollywoodreporter.com/business/business-news/bbc….
                (3) Shop - Bluey Official Website. https://www.bluey.tv/grown-ups/shop/.
                (4) Is selling custom Bluey merch illegal? : r/bluey - Reddit. https://www.reddit.com/r/bluey/comments/k9ihlk/is_selling_cu….

                • @AustriaBargain: Fair call with merchandising and other rights but from just tv sales worldwide it isn’t earning billions.

            • @AustriaBargain: The BBC had the global rights since before the show had even been made as part of the funding deal. In hindsight yes, ABC may have wanted to keep hold of a share of those rights, but how obvious was it back then that it would become a global hit?

              • +1

                @callum9999: Peppa Pig was already making over a billion a year in broadcast and merchandise rights. Bluey is at least as good as Peppa.

                • @AustriaBargain: I don't watch either so can't comment, but if you have the skills to identify whether these shows will be successful or not from rough pilots, why are you not a scout for a TV/media network?

    • +1

      Netflix was really about trying to monopolize the market and kill off as much of the pre-existing structure as possible. They ran up 14 Bil debt to do that and 20 bil shareholder equity, (and I expect made someone very rich through that offering).
      Now they gotta pay the piper.

      • +1

        Risk worth taking imo, I mean going that much into debt in general for a bigger payoff is worth it. Uber's monopoly is going to pay off big time when self driving cars come along.

        Obviously isn't panning out so well for Netflix. I think they are turning from the default streaming service into just another streaming service. Disney used to come to them for Marvel shows, now I bet Disney don't even bother answering the phone when Netflix calls.

    • +1

      The ad plan makes them more money. It's disgusting really……
      ……Now they are all about the greed, wringing as much money as possible out of you, and then wringing even more money with the ads.

      Isn't that the same with any for profit business?

  • +4

    Amazing that Netflix still has so many subscribers. What are people watching that warrants recurring subscriptions?
    Watching Friends for the 100th time?
    I dropped it when they stopped account sharing and haven’t looked back. Even before then I’d spend more time browsing trying to find something to watch than actually watching. There’s maybe one decent show every year and that can easily be pirated if you’re desperate to see it.

    • +2

      There are literally tens of thousands of movies and TV shows on there… If you can't find more than one per year that you like then that's on you. There's obviously no reason to force yourself to find more, but pretending that's typical seems a bit ridiculous.

      • Tens of thousands?
        That seems like a gross over exaggeration. The thing about streaming services is that quality should trump quantity. You can’t honestly tell me that the majority of the movies/tv shows on Netflix are quality.
        No doubt there are good shows/movies on there but I’m not someone that likes to rewatch the same shows/movies over and over, occasionally, yes, but I wouldn’t pay a monthly subscription for the off chance that I feel like rewatching something.
        Of course, people are free to do whatever they want with their time and money, even if they’re blind to the power they’re giving to companies.
        I’ll be interested to see how much further Netflix can push its subscribers before they think “hmm this probably isn’t worth it.”

        • +3

          I just checked and you are correct it's an exaggeration, it's "only" 5,500+.

          Quality is very subjective. You can only find one show per year you like, I can find dozens. I've watched two new (to me) shows this weekend alone.

          I know you're not dictating that other people shouldn't be using it (and I wouldn't be using it if I was paying Australian prices), but I find it irritating when people act like their taste is "the correct" taste. I can't find up to date stats, but in 2020 Netflix was apparently viewed for 6 billion hours per month - there is very obviously a significant amount of content on there that people want to watch, whether you personally do or not!

          • @callum9999: Agreed.
            And as for the 6 billion hours per month in 2020, the world was in a global pandemic, forced to stay at home, probably not a reliable indicator of regular streaming hours.

  • Not sure how they reported millions of new subscribers in this saturated market.

  • +4

    I have only ever sailed the high seas, since early 2000s, and don't intend on changing that any time soon

    • Yar har, wind in your back, lads, wherever you go!

  • +2

    If you are still on the plan I believe you can stay on it?

  • +5

    We apologise, but due to covid19…

    • At this point grubby corporations are unearthing the long-dead, buried covid horse to beat it.

  • +5

    I’m as bored with the Netflix catalogue as the next guy, but $17 a month remains extremely reasonable.

    That used to be the cost to watch a single movie. Actually, go check your local cinema, or even iTunes movies and you’ll see: it still is.

    But I’m not a fan of ads intruding. I hope people aren’t willing to jump onto an ad-supported sub and encourage this. It would be such a shame to see it reach the higher tier sub, which I’m sure it will some day.

  • +4

    I love the same arguments advocating piracy because of…whatever reason they can think of. You have all the choice, flexibility and pricing you could wish for, but apparently companies are not allowed to make money any more!

    • +5

      companies are not allowed to make money any more

      over a billion dollars collected in Australia and only and a profit of just $1.5 million after paying the ATO $868,000. in tax

      Yeahh pull the other one
      Another multi billion dollar multinational company fleecing Australia

      • +1

        Got any links or sources.
        That's a really interesting circumstance you've put forward. Meanwhile, a citizen that's earning let's say $1 Million a year salary would be paying $420,669 in tax alone. Nice. Effectively 42% of their revenue.

        In contrast to these corporations… can we calculate what they are earning/paying?

      • +2

        Yep, I'm pretty sure that was the official 'thought' from our government when these companies came crying and wanting taxpayers to fund a stop to piracy. Never felt guilty after that. Australians have been paying disproportionately for American entertainment for half a century at least. Why not the same price as Turkey etc for Netflix?

        • Why not the same price as Turkey etc for Netflix?

          Because they send us very high quality bits and bytes. Rounded edges, polished, shiny packets.

      • ATO has a budget of 1 billion dollars a year… yes 1 Billion with a capital B, yet they only seems interested in chasing after individual Australians making $200-300k a year, but not the billionaires miners like Gina Rineheart or Google/Netflix.

        When is ATO going to be held accountable if ex-ATO accountants can join corporate boards for cushy advisory roles after their public service retirement?

    • +1

      If everyone pirated and no one subscribed… there wouldn’t be anything to pirate 😒

      • -6

        hence pirates, and ublock/sponsorblock users should stfu lol

      • lmao warped sense of reality. If that was remotely true i'd applaud anybody pirating the slop just to put an end to it.

    • +1

      My reason to pirate is SIT AND SPIN BUDDY. I don't even watch the shows I pirate, only share them on.

      • +1

        Wow! What an anarchist!

        • Thank you. I also don't wash out my plastic containers before putting them in my neighbor's recycle bin.

  • +1

    Kodi/venom + real/alldebrid. Thank me later.

  • Will be cancelling my account soon, but first need to show the wife how to stream from some websites as she's not that computer illiterate.

    • which websites? asking for my computer illiterate wife :)

      • That’s not the right way to ask. The right question is “what are websites to stream from for free so that I can avoid it and not do anything illegal”

    • Look into Plex. Easy to set up and has a very familiar layout to Netflix so it’s easy for people to move over from streaming services to a “roll your own” streaming library…

      • +1

        And where does one get these digital movies and tv shows onto your server to stream to plex

        • Yts is good as per mmm… my ex-neighbour's colleague's friend.

  • MUBI is $8.99/m (less if you fiddle around) — and you get a new movie EVERY SINGLE DAY, what more do you want??!?!

    • Mubi doesn't show garbage. We need garbage

    • any shows//series?

      • Nope! Just movies, it's amazing!

    • what more do you want??!?!

      Plenty for $8.99, and why MUBI isn't as popular as the other crap out there is the already fragmented streaming space

      • An extensive library.
      • More options.
      • New releases, blockbusters or mainstream movies
      • Ability to create multiple viewing profiles
      • TV shows
      • Less art-house/independent/foreign/old black-and-white and niche type movies.

      Only real pro I can see is that the movies are hand-curated so takes the guesswork out of what to watch.

      • Oh you better get Netflix then I guess, sorry…

        • I have those due to cheap Turkey subscriptions, barely used like most would say.

          These days I just tend to sail the high seas its just easier. Even when they are on Netflix … via Stremio

  • Literally dumped their a$$ when they confirmed ad tier in AU. Never looked back at them.

  • +1

    Stremio is much cheaper.

  • +4

    Man the hoist, raise the anchor set the sails.

    Tiz getting beyond a joke now.

  • +1

    Please correct me if I am wrong. I had read elsewhere that if you were on the $10.99 plan you could continue. If you had cancelled and wanted to resubscribe at that price you couldn't.

  • +1

    Kodi, real debrid and the crew.

    If you know, you know.

    • For those that don’t know he is referring to illegally pirating and streaming

      • +3

        Allegedly. A third party is providing the stream so my hands are clean.

  • +1

    Sail the seas on the pirate bay. 20+ years and still going strong

  • +1

    using inflation as an excuse to boost their profits

    All these companies (colesworth included) are scum and need to be held accountable.

    It's all about making lazy shareholders free money. The whole of Australia should suffer so a bunch of a&$#holes can have passive income/profits.

    • +2

      I see the sharetraders as the bigger problem than the shareholders. A lot of dividends don't seem much more than bank interest, with a lot of risk now from giant investors messing the market for short gains and bonuses.
      Example is average Joe investing life savings for a 4% dividend, meanwhile the big boys are pumping and dumping trying to scrape that life savings into their bucket.

  • back to free-to-air haaaa

  • +1

    stopped my sub to these sites, only one I use is prime video because its included with amazon prime. If I want to watch anything i go the galaxy website.

  • Got rid of Netflix years ago. There’s just nothing worth watching on there and there’s no value compared to prime and Disney.
    Of course if anything does pop up I want to watch, I’ll board my ship and venture out as a pirate 🏴‍☠️

    • I’ve found Disney has very little new content worth watching, and it’s all spin offs or remakes of their IP rather than truly original content. It’s a service I only jump in and out of occasionally, it doesn’t even come close to the amount of stuff on Netflix I want to watch.

      • Works for my family. Our kids love all the franchises, Marvel, Star Wars, Pixar, Muppets and all the typical movies in the platform like Pirates, Avatar etc.

        • +1

          Yeah good point - best for families with kids for sure!

  • +1

    It's as if they WANT people to go sailing.

  • Like most ppl I use Netflix via Turkey. I generally use VPN to see what else is available world wide
    Amazon Prime has next to nothing
    BeeTV is pretty good for other content
    IPTV I've found pretty good in the past….mainly for live programs & not bad for on-demand. Biggest issue is filtering the live programs. On-demand isn't usually as up to date as BeeTv

    • Each to their own, lots of good sci-fi on Prime (Movies and TV).
      Have a 12month plan on Disney, that is complete garbage the kids won't even watch it.
      Netflix has plenty of decent shows, just not for me, Stremio for everything else, it's so good, I've started letting my NZB VIP plans laps, and perhaps put Plex out to pasture.

  • I'll be cancelling. Not worth it anymore. Plenty of other free options that otherwise have loads of content.

  • Tubi for those B grade Nazi zombie flicks.

  • +2

    The high seas are getting crowded again. Industry has come full circle and back to where it started.

  • existing $10.99 are grandfathered?

  • anyone sharing a plex server these days?

  • Nord + Qbit + watchsomuch.to + Plex

  • +1

    Türkiye üzerinden abone ol seni aptal

  • I'm mainly just on the $10.99 plan for the kids to use.

  • The writing was on the wall for a while, it's only going to get worse sadly.
    I'll be holding on to my physical collection very tightly during these times.

Login or Join to leave a comment