Amazon Prime Day Discussion (16-21 July, 2024)

Amazon has announced the dates for its Prime Day event. Launches July 16 at 00:01am AEST. Stay safe, and enjoy 😊

SYDNEY – 25 June, 2024 – Amazon Australia has announced dates for its flagship Prime Day event, with hundreds of thousands of products set to be discounted across six entire days. From 16 July at 00:01AM AEST through to 21 July, Prime Members will be able to score low prices across all categories including electronics, home and kitchen wares, Amazon devices, everyday essentials, beauty, video games, books, toys, clothes and shoes and more.

New deals will drop throughout the six-day sales event, with savings on leading brands like Apple, Bose, Bonds, de'Longhi, Dyson, Finish, Instant Pot, Lego, Meta, Miele, The North Face, Panasonic, Philips, Quilton, Samsonite, Samsung, Sony and Tommy Hilfiger. Small and medium-sized Australian owned businesses will also feature in the sale event including the Sydney-based pet accessory business Dog Friendly Co. and Melbourne based non-alcoholic cocktail brand, Naked Life Spirits.

The event arrives at the perfect time for those looking to make their money go further, with new research commissioned by Amazon Australia showing that many Australians are planning to buy Christmas gifts earlier than usual to cut costs. Remarkably, over 70% of Australians who will be buying Christmas presents this year said they would purchase them in July if substantial discounts were offered.

Research commissioned by Amazon Australia also shows four in five (84%) Australians say they wait for items to go on sale before making a purchase, with clothing, tech, and appliances being the most common items they hold out for. Prime Day also coincides perfectly with the mid-year tax return period, as two-thirds of Aussie shoppers are waiting for their tax refund to arrive before spending.

Arno Lenior, Director of Amazon Prime across APAC said, “We are thrilled to be bringing our longest ever Prime Day to Australia this year, giving shoppers more time to unlock great value. Aussies are savvier than ever when it comes to spending, with two in three waiting for marquee sales events to make big ticket purchases and we look forward to offering them incredible discounts. We encourage shoppers to start thinking about what they need or want and building out wishlists so that come Prime Day, they are ready.”

Customers who have not tried Prime can unlock a 30-day free trial at amazon.com.au/prime to participate in Amazon Prime Day and to unlock the many year-round benefits, including fast, free and convenient delivery on eligible orders. From day one of membership, members in eligible postcodes will have access to free delivery on millions of local and international Prime eligible items, with FREE next-day delivery on eligible items for Prime members in Brisbane, Geelong, Gosford, Melbourne, Newcastle, Sydney and Wollongong; access to Amazon Original series and films on Prime Video; access to 100 million songs ad-free in shuffle mode with Amazon Music and more.

This is part of Amazon Prime Day sales for 2024

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Comments

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  • I expect nothing and I’ll still be disappointed

    (In b4 the ‘just like your misso’ comments)

    • just like your misso heheheh

    • I feel the same way

      Alternatively,
      expect disappointing and it’s still nothing.

    • ex misso

    • 40 upvotes might just turn that frown upside down

  • The last one seemed to be quite underwhelming. Hopefully this is better and fills in the gap till Black Friday…

    • Don't have your hopes high. I have generally found Amazon Australia Sale events like Prime days to be a totally dud with the only products that are actually on a considerable discount being amazon products themselves like Ring, Eero, Echo, Fire Stick and all other crap which anyways get discounted every now and then.

      • Sometimes we get stuff from other regions that is priced well enough. That being said you are right on the money.

    • last one was so shhhhhhht lol

  • Didn't Kogan get in trouble for exactly what Amazon is doing with prime day. Where all the prices are increased on the discount day and then marked as discounted when in reality it's just discounting to the normal price or slightly below the normal price in order to make it look like a better deal than it is

    • Yes…. kogan, eBay, Amazon…

  • And the crowd goes mild!

  • Had a bunch of things in my cart. A few of them increased in price after the sale started. Thanks Jeff.

    • Yeah I had my eye on some UltraLoq stuff and I swear the prices are higher now.

  • amazon must have spent the entire budget advertising the prime day instead of on actual sales

  • Amazon devices, Bosch green tools, Oculus headsets, gibberish named tech brand products on sale but not at all time lows - usually cheaper on Aliexpress anyway and everyone's favorite - years old tech presented as a bargain high % off. A few OK deals sprinkled in as lightning deals which are unobtainium. Amazon's gone way down hill.

  • Swear the deals get worse and worse every year

    • So true! Each one of us also gets older and crankier each year. I wonder whether there's a correlation there.

  • ozbargainers compare prime day prices to the lowest price an item has ever been, other people compare it to RRP. No way any of us would be satisfied.

    • I don't compare to lowest price, I do compare it to the regular sale prices. If they aren't at least better than the regular sale price then it is just pointless marketing day which is what it seems.

    • True that. It's a blessing and a curse

      • definitely a blessing. Think the latter (comparison to RRP) suggests some brain damage.

  • They should just extend it a couple of days more and call it 'Prime Week'.

    • Maybe they're worried that if the sales isn't good, people will start calling it "Prime Weak"

      • Weak Prime?

    • At six days, it practically is a Prime Week now. I must prefer when it was actually Prime Day, or even two days. Don't have time to wade through all the daily underwhelming non-deals for six days.

      • nahhh yeaaa not good taking 6 sickies in one go

      • Actually, yeah. 6 days…duh. And if you count the int'l warehouses that will probably still be in 'Prime Day' after the Australian site has wound it up - there we have a week.

    • Prime business week + 1 day

  • I'm a simple man just give me some cheap 30 pack soft drinks so I can stock up…

  • This is usually a disappointment no?

    Can't remember it ever being good unless you really want an Amazon Echo/Fire TV Stick or something, maybe a Kindle.

    • i guess to be fair , sometimes the usual suspects much loved by ozbargain are sometimes a few % cheaper with lightning deals during the promo period etc

      eg iniu charger, tomtoc sling bag (ESHAYYYYY!!!!) , meross smart plugs etc

    • I wanted a pair of those $65 Celestron Outland binoculars last year and there was plenty of stock but I still missed out.

  • Awesome Amazon Prime sale, not a single thing I want to buy, saved a tonne of money in the process, Thx Amazon! 😜👍

  • PSA: Not a Prime member and buying something from Amazon where your cart total is under the $59 threshold for free delivery? You can still get it delivered for just $0.30! Simply sign up to Prime, buy your item(s) and take advantage of Prime's free expedited delivery. Once you've paid for your items, you can simply cancel your Prime membership—making sure you opt to end your benefits immediately—and you'll get a $9.69 refund of your membership.

    Perfect for those who don't need the other associated benefits of Prime and don't purchase from Amazon regularly.

  • On Amazon Prime Day, the best deals usually are from Bunnings.

    • Can you elaborate?

      • Bunnings tends to price match some prime deals and aldi for that matter

  • Surprise surprise, nothing but crap straight out of the gate.

    Edit: to be fair, i could save $2.60 on a phone case.
    Woweee

  • I thought it was disappointing last year - I think they set a new lower bar

  • Majority of deal descriptions starting with 'not the cheapest'..

  • Was holding off on a few purchases in the off chance there would be some good prices. basically unless you are after an Amazon specific device this is about as good as the pathetic "click Frenzy". Guess I won't be getting anything this year.

  • It seems a lot of disappointment when these sales comes around.
    I wonder what it takes to satisfy the OzB community?

    • The deals should be for the exact things I want, the stock should be plentiful, and the discounts should be >90%

      • That’s the spirit!

    • what it takes to satisfy the OzB community?

      Dell monitor deals only.

      • Stick Alienware on top and we may even sneak a quickie.

    • Actual deals.

    • Enelopes

  • Can't find anything good….

  • Cringe sale, not even paper towels…

  • Bunch of stuff on my watchlist is at all time low.
    The sale is kinda good, kinda bad, depending on the random stuff we're watching.
    The negative comments are the same as every year.
    ¯_(ツ)_/¯

    • What sorta stuff is ATL?

      • Nothing specific, you'll find stuff in every Amazon category.
        I don't know how their algorithm works but sometimes it lines up with what you're after.

        • Yeah okay, finding some okay deals but nothing more than a usual day really and certainly not ATLs

          • @snoopydoop: Fair enough. I picked up some graphic novels, 4K movies, vinyl, toys that I had been watching for a while (some since they were released).

  • Hopefully good deals

    • (they weren't)

      • Did anyone else read this in Morgan Freeman's voice?

        • Ron Howard (Arrested Development narrator) for me.

  • Hoping for a decent kindle pw deal!

  • I'm hoping for a meta quest 3 deal

    • Me too I am looking for a meta quest 3. I tried to buy one through Meta and they cancelled my order and wouldn’t process my order and suggested I use amazon to purchase

    • $100 off, $699 for the basic bundle.

      • tempting. I was hoping for the 512gb version. but at least the 128gb version is reduced.

  • Inflated prices and no good selection, crappy sale

  • Very disappointing so far.

  • ATL for worst Prime day ever ?

  • Such a poor show for today

    I hope Jeff sees this discussion

    • nek minnit after reading Ozbargain: Jeff B shuts down Amazon

  • Wishlisted a bunch of stuff a couple weeks ago. Watched it all drastically increase in price before going on sale. Prices still above deals available elsewhere, particularly for SSD's.

    What a joke, if not outright illegal.

  • Looking for pantry items and video games. There's just nothing on sale though. I have a little bit of money to spend but I can't find anything.

    I thought last years prime day was bad, this years is shocking.

  • Best deal I have found is some bin-liners, seems fitting…

  • Weak start to the prime week.

  • Only junk so far. Hopefully they start going in the morning.

    • I was about to ask as well, are they always this bad within the first hour.

  • Surprise surprise, the sales prices are the same as every other day except for the week before Prime Day.

  • Pass… none of the items I added to my wishlist went down in price

  • Is it just me or is there an utter lack of sales on GPUs that are not piles of crap? US prime day appears to at least have some reduced,

  • What happened to the Quilton toilet paper price! This is the main thing I use to justify my Amazon prime membership!

  • Pretty weak this year. I only bought bare essentials.

  • So there goes $600 in 6 days..

  • My spending budget is low… after EOFY

  • Has anyone had success price matching with OW on Prime Day? Asking because they may say its Prime only.

  • Have always found Amazon sales events to be a totally dud. Have no hopes on this one either. Amazon does actual sales events in other countries but when it comes to Australia its just name sake. Its like they are sure even if they don't offer any value with these sales people are still going to continue with their subscription even if they increase the subscription fee significantly.

  • I'm after oculus quest 3 let's hope it goes on sale

  • Wow, I’ve never been more underwhelmed in my life.

    • That's what she said.

      • Ha! Thats apparently how my wife describes me to her boyfriend.

  • Wait, some stores are showing Prime Day sales with up to 25% off but the prices are still the same.

  • First prime day I haven't walked away with anything. Pantry offerings pretty crap, usually some soft drink and/or essentials deals. Nonesuch, in fact lots of stuff above colesworth sale prices.

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