40% off Storewide: 1kg $38.40 Cloudline House Coffee Blend + Delivery ($0 C&C/ $65 Order) @ Cloudline Collective

23
40% off Storewide: 1kg $38.40 Cloudline House Coffee Blend + Delivery ($0 C&C/ $65 Order) @ Cloudline Collective
Go to Deal
EmployeeLcloudlinecoffee on 16/08/2025 - 09:59 cloudlinecollective.com.au (217 clicks)
Last edited 18/08/2025 - 11:58 by 1 other user

Hi OzBargain Community,

This is our very first post here, so let us introduce ourselves.
I’m Dan, and together with five friends, we’re launching Cloudline Collective today.

To celebrate, we’re offering 40% off storewide until 31 August.

We’re based in Hornsby and are passionate about creating something new in the coffee industry — a community-driven coffee brand. We’re just getting started, but we’ll keep updating our site and building our community along the way.

We’d love to connect, hear your thoughts, and get your feedback. This is only the beginning of our journey, and we hope you’ll be part of it. We’ll continue to bring great value and deals to OzBargain.

Thanks for having us! ☕
— Dan & the Cloudline Collective Team

Groceries Coffee Coffee Beans

Related Stores

Cloudline Collective
Cloudline Collective

Comments

  • Hybroid on 16/08/2025 - 10:02
    +3

    passionate about creating something new in the coffee industry — a community-driven coffee brand.

    What does this even mean?

    What’s different with the hundreds of other local coffee companies sprouting up all the time?

    40% off when just starting suggests pricing is quite arbitrary and it’s factored in already. Theres tons of sub-$10 options for 250g of coffee beans. Why is yours valued at $20?

    • Employeecloudlinecoffee @ Cloudline Collective on 16/08/2025 - 10:11
      +1

      Thanks for the honest question — I completely understand where you’re coming from.

      We’re still in the very early stages and our volumes are quite small, which means our production costs are higher than more established roasters. On top of that, we’re using specialty-grade beans and roasting in small batches here in Sydney to keep quality consistent.

      The 40% discount is simply a launch offer to help people try us out, not something already factored into the price. As we grow and scale up, we’ll be able to bring our costs down and hopefully offer even better value.

      • Hybroid on 16/08/2025 - 10:14
        +2

        On top of that, we’re using specialty-grade beans and roasting in small batches here in Sydney to keep quality consistent.

        That’s what every coffee roaster says and does. What makes you different? Your website is plastered with claims of being a “fresh take”. So… what’s new?

        • Employeecloudlinecoffee @ Cloudline Collective on 16/08/2025 - 10:21
          -1

          To give you a little spoiler — our aim isn’t just to be another coffee brand, but to build a community where customers can genuinely take part in shaping what we do and where we go.

          We’re still at the very beginning, so there’s a lot to figure out, but we want to make this something people feel a sense of ownership over.

          That’s why we welcome not only support and interest, but also honest, even critical feedback. The more you share, the better we can shape this together.

          • Hybroid on 16/08/2025 - 10:23
            +11

            @cloudlinecoffee: It’s like talking to a GPT bot. That doesn’t answer questions.

            Good luck to you.

            • Employeecloudlinecoffee @ Cloudline Collective on 16/08/2025 - 10:28
              -4

              @Hybroid: Thank you — we really appreciate your support!

            • chillipaste on 16/08/2025 - 10:40
              +5

              @Hybroid: Even their reply is a bot

            • AL008 on 16/08/2025 - 10:50
              +6

              @Hybroid: Using the “EM” dashes, key sign of AI! 😂

          • owduck on 16/08/2025 - 10:58
            +2

            @cloudlinecoffee: Do you have a plan or not?

            @Hybroid has asked quite reasonable questions here. I came to these comments to ask much the same.

            If you're making a proposition that you're different to other roasters and that this offer is 40% off, you should be able to point to how you're different and some indication that this actually a legitimate sale, in other words, that this coffee actually sells for more than this price.

            Disappointing that you won't answer these.

            • Employeecloudlinecoffee @ Cloudline Collective on 17/08/2025 - 12:43
              -1

              @owduck: Fair call — we do have a plan, it’s just still early days. Right now our costs are high because we’re roasting in small volumes with specialty beans. To be honest, we can’t compete with supermarket prices like ALDI or Coles at $16–18/kg — that’s not possible for us at this stage.

              The 40% off is a genuine launch offer to help people try us out. Longer term, we want to grow volume, bring costs down, and build a more community-driven side to the brand.

              Appreciate you calling this out — I’ll make sure to explain it more clearly going forward.

              • owduck on 17/08/2025 - 15:49

                @cloudlinecoffee: That's fine, and I understand that good coffee costs good money. I am quite likely in your target market, or would be if I lived in Hornsby and not the NT. My most recent purchase was the same price as your blends (I had a coupon), but quite a bit less than your SOs, for beans from a producer I know to be excellent and roasted by what I know to be a high-quality roaster, and even with express delivery included.

                I get that your price is higher because your startup costs are higher too. But looking at this post and your website, I'm still left with a lot of questions.

                1. Are you using an LLM to write your comments? Fine if you're not a native English speaker or have some other reason, but it's a little jarring.

                2. Have you ever sold the same coffee beans at full price?

                3. What does it mean "to make this something people feel a sense of ownership over" and "build a more community-driven side to the brand"? Can you try to "explain it more clearly" now, not just "going forward"?

                4. Is there anything worth buying for me, as someone who primarily brews filter?

                To the last one, I just want to compare your listing for Colombia Penas Blancas Geisha Washed with Passport Coffee's listing for the same beans.

                Passport are only a few dollars more when buying by the kg, and can you see how they're providing a serious value proposition for their coffee? I'm pretty sure they've just copy+pasted the marketing from the wholesaler, but still you read the description and think it sounds pretty good. I'm wondering if they've got a higher grade anaerobic washed lot and you've got a different lot, and even if it's all the same raw product, can you see how I'd come to this conclusion?

                I'm also thrown off by how under the bit about light Nordic-style roasts it says, "Whether brewed as filter or espresso, each roast is designed for balance, transparency, and versatility in the cup" but only an espresso recipe is given next to the picture of a pour over. Would you brew it as a filter or not?

          • serpserpserp on 16/08/2025 - 22:51

            @cloudlinecoffee:

            but we want to make this something people feel a sense of ownership over.

            Are you going to IPO your brand of coffee?

            • Employeecloudlinecoffee @ Cloudline Collective on 17/08/2025 - 12:48
              -1

              @serpserpserp: Haha, no IPO 😅
              What we meant is more about involvement — we’d like customers to feel part of shaping what we do.

              We’ve actually got something new coming month that we’re pretty excited about. Can’t share the details just yet, but hopefully it’ll show better what we mean by giving people more of a say.

  • WatchNerd on 16/08/2025 - 10:05
    +1

    The description reads more like an advertisement than an actual bargain. Not really what a community website for sharing bargains is meant for.

    • Employeecloudlinecoffee @ Cloudline Collective on 16/08/2025 - 10:10
      -1

      Thanks for the feedback — I really appreciate you taking the time to point that out.
      I’ll make sure to have a closer look at how other deals are posted here so I can keep future posts more focused on the bargain itself.

      I’ll also explore what kinds of offers work well for the community, and perhaps even create a coffee blend design for OzBargain members in the near future.

  • Vnrs on 16/08/2025 - 10:07

    Good luck to your team!

    • Employeecloudlinecoffee @ Cloudline Collective on 16/08/2025 - 10:12

      Thank you! We really appreciate the support — it means a lot to us, especially as we’re just starting out. ☕

  • Daabido on 16/08/2025 - 12:54
    +2

    Drop the em dash. Or edit it out of ChatGPT's response. Nothing says community like AI.

    Here's some more for you to incorporate. No, I didn't write this slop, but it's pretty clever for 0's and 1's.

    Bold strategy—announce you’re reinventing coffee—without saying what—how—why—or when—just vibes—hashtags—mystique—trust us bro—roadmap soon—maybe—probably—not sure—stay tuned—subscribe—don’t ask questions—launch imminent—details later—after the preorders—after the pivot—after the rebrand—after the vibes—cool cool—nice

    I love a plan—step one: be “different”—step two: say “different” again—but louder—step three: still no plan—step four: community feedback—step five: ignore said feedback—step six: “we hear you”—step seven: ship a blog post—step eight: pivot to merch—step nine: vibes again—step ten: limited drop—FOMO—RRP “for context”—shipping “at cost”—maybe

    Single-origin?—blends?—dark roast—light roast—omni roast—air roast—drum roast—hand-waved roast—ethically sourced—responsibly adjacent—farmer-friendly—margin-friendly—subscription incoming—cancel anytime—except not—terms apply—launch edition—founders tier—lifetime discount—expires tonight—extended tomorrow—because reasons

    Machines?—pods?—beans?—grind size?—water temp?—pressure profile?—no worries—“we’ll do it different”—from everyone—everywhere—ever—just need your email—your card—your patience—your faith—your palate—your firstborn—kidding—unless—

    Roadmap—Q3: announce an announcement—Q4: stealth beta—Q1: public alpha—Q2: rethink strategy—Q3 again: partnerships—TBD—TBA—ASAP—FYI—OMG—lol—
    Meanwhile—OzB crew asks for specifics—get replies like—“great question”—“watch this space”—“DM us”—“we’re busy building”—“we can’t share yet”—NDA with destiny—trade secrets—secret trades—mystery beans—mysterious margins—

    If you’ve got it—brew it—if you don’t—say less—price the bag—list the roast—show the farm—share the process—own the mistakes—ditch the fog—earn the trust—or at least—pour a sample—before pouring the hype—

    TL;DR—less manifesto—more macchiato—less pitch—more pour—less buzzwords—more buzz—from caffeine—not marketing—cheers—good luck—hope it’s tasty—hope it’s real—hope it’s here—before the next pivot—before the next post—before the next “different”—amen—☕️—

    • Employeecloudlinecoffee @ Cloudline Collective on 17/08/2025 - 12:44
      -3

      Fair point — less talk, more detail. We’ll keep it clear and let the people see.

      • mrbean13 on 18/08/2025 - 18:13

        Oof. Skull and cross-bones emoji.

  • VincentQQ on 16/08/2025 - 13:17
    +1

    Switched to Aldi medium roast, cannot “go back”

    • deal4life on 16/08/2025 - 16:31
      +1

      If you are using BrivelleExpress, can you advise, What grind setting you use for aldi medium roast?

      • VincentQQ on 16/08/2025 - 17:52

        I am using pro bought during Covid lockdown (2020?), on 3 I believe. 18.xg beans extraction time for double is 28-29s

        • deal4life on 16/08/2025 - 18:39

          Great! Will try with these setting thank you

  • zzymurgy on 16/08/2025 - 13:46

    based in Hornsby

    Never heard of it. Is that in the west?

    • serpserpserp on 16/08/2025 - 22:50

      Suburb of Byron Bay

    • Employeecloudlinecoffee @ Cloudline Collective on 17/08/2025 - 12:45

      We’re up on the north side of Sydney, near the upper North Shore. Not quite the west — but we’ve got good bushwalks and coffee! ☕🌳

  • Chocobros on 16/08/2025 - 20:06
    +1

    Lime Blue is better value and has been consistently tasty.

    • serpserpserp on 16/08/2025 - 22:50

      It looks like they are just copying their discount model

      • Employeecloudlinecoffee @ Cloudline Collective on 17/08/2025 - 12:46

        Lime Blue do a great job and we respect what they’re building.

        We’re not trying to copy anyone, just doing what we can to introduce ourselves and give people a reason to try us.

    • owduck on 17/08/2025 - 16:09

      This stuff is probably higher quality (and far more expensive as green coffee) than LB. Without tasting OP's coffee, it's hard to say it's "better value".

      Big difference I see is that their single origin beans have info about the farms etc., while Lime Blue usually gives region-level info only, indicating mixed lots. Compare their current deal for "Colombia Cauca" (Cauca is a department, like a state) with this one from OP that specifies the town and producer by name. Similarly for the LB's decaf "Grown & Washed in Colombia" vs. OP's decaf from 50 small producers in Pitalito, Huila.

      For the record, I have nothing against Lime Blue - I've bought many kilos from them over the years and even had a couple cups of their Ethiopia SO today, which is lovely (one of their better SOs). There's a place in the market for both types of coffee IMO. I'm also in this thread giving OP a hard time about their own opaqueness and use of LLMs given they want to charge good coin for their products and "build a community", mediated through AI apparently.

      • Chocobros on 17/08/2025 - 17:46

        Thanks for the detailed and informed reply. Truthfully I didn't click through to the website. Just saw the price per kg of coffee.

        I think if the OP posted a lot of what you have written this deal would be better received. At present it just reads as cost per kg of coffee is high and more reasonable when 40% off (compared to general price of coffee) and that they want to build a community.

        Out of curiosity do you add milk to the Ethiopian So? Have you tried the thank you blend and moments to memories? If so is it in any way comparable?

        • serpserpserp on 17/08/2025 - 20:17
          +1

          The blends are not really comparable. I only order the SO's from LB, the blends just don't cut it for me. I think the SO's just have a more distinct flavour profile, with milk or without. A lot of people don't want interesting, they just want their coffee to taste like coffee, but if you are adventurous, try the SO's.

        • owduck on 17/08/2025 - 20:31
          +1

          No milk in my coffee and I almost always brew pour-over/filter style, which is the main reason I mostly drink single origin coffees. So, I'm probably the wrong person to ask about milky espresso drinks, but Lime Blue usually says on the page whether each coffee goes well with milk. Most of them will say they're good with milk, but their Ethiopia Sidamo specifically was roasted much lighter than others I've had from them and is far better suited to black coffee.

          Blends typically have an edge for milk coffee because it's possible to mix together some less expensive beans (typically less complex but bolder flavours) in a way that results in a nice combination of flavours while maintaining the strength. But then, like I described above, Lime Blue's single origin offerings are already mixed lots, so you're not getting the same clarity of flavour you expect from a micro-lot, more likely they will have a few bolder notes shining through instead and these can still be great in milk. Even more so if you're having them with a little milk instead of a lot of milk.

          Look at the Colombia Cauca again - LB lists some really bold notes like "Dark Cherry, Blackcurrant, Milk Chocolate, Salted Caramel", and say you can drink it "Black or White - Deliciously Sweet Black, Enough Oomph to Cut Through Milk". I remember I didn't like that one so much for pour-over when I had it last year, but IIRC it made very nice cold brew.

          • Chocobros on 18/08/2025 - 12:11

            @owduck: Good to know. I drink milky coffee probably because I haven't tried decent enough coffee to have it black in the past and it has put me off. Think it's time to give it a try again

            • owduck on 18/08/2025 - 16:03
              +1

              @Chocobros: Yeah give a bold SO a go - something from LB or someone doing darker roasts - for milk.

              For black coffee, I honestly recommend giving pourover style coffee a go for a more mild experience of black coffee. Go to a decent cafe/roaster and pay the premium to try out a V60 brew (or whatever they're using) and see how you like it. Very cheap setup - cheap plastic cone and a pack of paper filters, instructions from YouTube - and that's pretty much all you'll need. I'm assuming you already have kitchen scales and a grinder (if not - get scales so you're measuring by weight not volume and look at a grinder so you're grinding fresh - some good cheap hand grinders are available like Timemore). A gooseneck kettle makes things a bit easier but is not really necessary (Aeropress and Tricolate - which is what I mostly use - work just as well with a regular kettle as with a fancy one, possibly even better for Tricolate).

          • serpserpserp on 18/08/2025 - 15:24
            +1

            @owduck:

            Most of them will say they're good with milk, but their Ethiopia Sidamo specifically was roasted much lighter than others I've had from them and is far better suited to black coffee.

            Once you do get to the lighter African SOs they can give a unique taste to milk coffees. Mostly I don't mind it, when I've made it for others they almost spit their coffee!

            If you are a person that wants consistent taste, stick with a blend you like. If you want to get adventurous, try some SOs with milk!

            • owduck on 18/08/2025 - 15:47
              +1

              @serpserpserp: African SOs can be interesting for sure - I've come to appreciate them more over the years, though I tend to buy more Central and South American coffees.

              Atypical (deals on here from @directcoffee) did a run of interesting Ethiopia SOs last year that all had very different and specific notes. One I recall tasted super sweet like candied strawberries, another very mild and floral, then one that had a good balance of acidity and sweetness but tasted like chocolate ganache. Strawberry one probably would have cut through milk but like you said, not in a good way…

  • tomw20 on 17/08/2025 - 13:42

    AI slop posting will not be tolerated, speak like a human.

    • Employeecloudlinecoffee @ Cloudline Collective on 17/08/2025 - 15:37

      😅 we’re real humans, promise

Login or Join to leave a comment
Login Join