Could be targeted, but checked out on a couple of my accounts…
Returning customers only (must use 'reactivate' button)
50% applied to first box: 5-meals for two people comes down to $54
Can cancel or skip weeks.
"This voucher can only be used once and is only valid on Classic, Veggie and Family boxes for customers with a deactivated account. When using this voucher, you will reactivate your rolling weekly subscription. Cannot be used in conjunction with any other offer."