Look at the mymaccas app on google play store. It has an average rating of 2.2, with more negative reviews added each day.
They keep trying to push more people onto the app, by advertising exclusive app deals ( that have got progressively worse since December - I got one for Large Coffee for $4, joke not even worth it ).
They are just exposing more people to a bad experience, which wouldn't be helping them.
At which point do the executives get fired?
Also, it's a huge company. All they need to do is build the app once, and then all countries can use the same app. How hard is it to put in a few people across the global, and get true economies of scale.
Let's fire all the MBA executives that spew BS about 'customer satisfaction' and get in some techies that can deliver something that works!
I thought I was in the minority but didn’t check the ratings I have to admit haha I can’t stand the app it’s got so many flaws but they do have good deals, that’s about it. The customer service is even worse than the app.
Had to keep chasing them up for over a month I think to get reward points for coffees. I had to ask for more points due to me having to constantly follow up and their mistake.
Even the app name doesn’t make sense. Call it Maccas or McDonalds.
I also asked why we can’t use reusable coffee cups in WA as 99% of cafes have been accepting them (when not in a lockdown of course) and they couldn’t give me a decent reason then just stopped replying when I questioned their “logic”.
Ps thanks for posting OP, I’ve been thinking this for a long time now and like you said I’m surprised a company their size can afford to have a half decent app and much better customer service.