I think its a pretty good deal if you get them to price match it. After price match with $100 coupon $1499
Price match link http://www.birite.com.au/lg-55-139cm-smart-4k-uhd-led-lcd-tv…
100HZ Field Refresh Rate
The ideal TV for the whole family to enjoy. With a field refresh rate of 100Hz it delivers outstanding image quality across sport, movies, TV shows and gaming.
HDR - High Dynamic Range
HDR enhances the graduation of contrast in the light and dark areas of an image as well as the colour to create a new level of realism.
Smart TV Built-In
LG brings you an incredible range of streamed content with webOS 3.0 Smart TV. And it’s built in, without the need for a set top box or media player connected by cable.
Ultra Luminance Technology
ULTRA Luminance Technology enhances the lightest and darkest parts of the displayed content. It's achieved by adjusting the backlight zones to optimise image luminance, boosting the light areas of the picture.
Quad Core Processor
Built into this TV is a Quad Core Processor. This is the engine behind webOS Smart TV that allows fast loading of apps and menu’s, as well as multi-tasking between apps.
Netflix
Netflix is one of the world’s leading Internet television network with a huge range of popular content, including original series, documentaries and feature films. Members can watch as much as they want, when they want.
Stan
Now available on our LG Smart TV's. Stan allows you to screen awesome TV shows and movies direct from the Stan App.
FreeviewPlus
FreeviewPlus provides access to content and services from the Freeview networks. The FreeviewPlus service provides a 7+ day Electronic Program Guide, all available Catch Up TV, recommendations and the ability to set reminders and favourites. FreeviewPlus is available by pressing the Green button on the remote control.
Magic Remote
Pointing, Wheel, and Voice – an easy yet highly advanced TV remote.
6 Step Upscaling
Upscale non ULTRA HD content. With the 6 step Ultra HD Upscaler Engine, all content is powerfully upscaled even closer to ULTRA HD quality, for clearer, more striking images.
IPS Panel
The quality of the panel helps determines the quality of the image. The IPS Panel used by LG is the reason why LG TVs have amazingly clear, consistent and sturdy screens. We're renowned for it.
SmartShare™
Browse and share files from connected devices in your home network with LG Smart Share™. This includes Android phones and iPhones.
Web Browser
Browse the web on your LG Smart TV
Use the inbuilt web browser which is optimised to view content on your TV. Use the Magic Remote for one of the most simple browsing experiences available on a Smart TV.
Wi-Fi Built In
A built-in Wi-Fi chip allows wireless file sharing amongst digital devices connected to your home network.
Miracast
This TV has built in Wi-Fi and the ability to mirror your Miracast enabled smartphone’s screen, so you can share content to everyone in your living room.
Goodguys are better as they're offering a bonus EFTPOS card as opposed to a voucher you must use instore.
(Assuming they will price match Birite).