Stunning and Brave, Yes the 3000's are coming btw so you decide !!!
MSI GeForce RTX2080 Super Gaming X Trio 8GB GDDR6 $869 + Delivery @ PLE
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solidussnake on 11/09/2020 - 08:08 ple.com.au (1113 clicks)
Last edited 11/09/2020 - 08:23 by 1 other user
Last edited 11/09/2020 - 08:23 by 1 other user
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3070 will be amazing, but perhaps not quite as amazing as the hype.
3070 will be good value, but perhaps not quite as cheap as the hope.2080 Super is a fast card now, and will be still faster than cards the majority of people own in a months time.
Tech moves fast, at least it used to and perhaps will again now. Back in the day you bought a computer and a year later it was slow, 2 years later it was worthless. The last 10 years of CPU have been so minimal that a i7 2600K is still ok, and GPU stagnated massively since 1080 Ti. People perhaps need to get used to the fact their equipment becomes devalued quickly again.
Personally I got a 2070 Super at the start of the year for $650, so what if its only worth $300 or $400 now that's just the way things work. Will I 'offload it' possibly, but whomever buys it would still be getting a card that's more than capable.
That said would I guy the 2080 Super for this price? Hell no :D If I was desperate for a card right now Id be grabbing something cheap like an RX570 for 2-3 months, it will still be an easy sell later for an acceptable loss.
The performance difference between the 3xxx and 2xxx series will just keep increasing as nvidia optimizes the newer architecture more. Eventually most of the games will play better on 3070 over a 2080Ti even if its using just DLSS (and no RTX).
I wanna see numbers
$
Actual performance, not nvidia sales hype
StockExpect to see 3080 performance numbers in the next couple of days if not earlier. A number of people/reviewers have just gotten their hands on 3080's
If you're paying $869 for a 2080 super you may as well pay the extra $200 or so and get a 2080 Ti.
Saying that, I wouldn't buy one at the moment.
I won’t buy old model even 10% cheaper. The new model always outperform old ones with new drivers over time.
Hope my 7 year old computer can hold out till GeForce 5000 since I wanna see major improvements with virtual reality and upgrade everything then.
Do PC shops get reimbursed in these situations or are they just take a hammering and sell them at a loss?
You don't think their cost price is lower than this again? Normal retail markup is around 50% at the least.
I would be shocked if there was a 50% margin on any type of PC component.
I used to work for HN Computers Auburn many years ago selling tech. I assume market conditions are similar today.
TL:DR: Nvidia, AIBs and distributors do pass on reductions and incentives to retailers and OEM's, but it's strategic to when, who, and what they offer based on many factors. There is no retailer would ever have anything like 50% margin on a GPU SKU.
Long version… I must be bored…
When products were overstocked, reaching end of life, or promoted elsewhere the manufacturer/brand (e.g. Voodoo 2 GPU back then) would offer price protection on stock. HN terms with suppliers are tough (they have scale) so they can return excess items for credit (common also in many slower paced industries).
As brand suppliers didn't want stock coming back they would offer retailers rebates on inventory units if RRP dropped, which become price drops or incentives like higher commission margin or bonus 'spivs' for salespeople to sell those units.
For smaller/mid retailers who do not have the direct buying power they would purchase from distributors like Ingram or Synnex. In case of RTX, distributors would get a rebate incentive from the brand/AIB.
Distributors can pass on rebates and discounts they get to their retail partners that have existing stock as rebates, credit. Sometimes they add bonus bundles (e.g. We see deals for games, steam credits, bundle discounts, or cashbacks at certain retailers). There are many distributors for some brands so they need to keep their retailer accounts happy and selling so they can keep orders flowing.
Micro retailers keep low inventory, but don't get good buying power so unit costs are higher. They won't get the same terms as big groups like HN so could legitimately get stuck with stock and have to take a loss. These local stores generally have to charge a higher margin but do so to certain demographics who probably aren't on this forum. If a family run shop had had 5x 2080ti aged stock (outside 30 or 90 day return terms) and couldn't sell at cost they'd have to negotiate with suppliers to reduce losses. Similar situation happening now in laptops with Ice Lake vs Tiger Lake or Picasso vs Renoir.
AIB third-party manufacturers would protect prices for their distributors too, and probably offset that cost through discount/credit for RTX 3000 chipset preorders and product development incentives from Nvidia. This would have been planned many months ago but terms are trade secrets.
Re comment on 50% profit margin that's unheard of for tech retailers, particularly online (exception could be cables and add-ons like extended warranty). Competition is fierce (hence OzB exists) so they run at very small margin and need volume.
However if you look at the entire supply chain, that kind of margin is potentially true. I worked on a project where we had to preorder 250k chipsets for a set top box. Volume discount was exponential and ridiculously cheap per unit at volume vs short runs. Getting stuck with that chip preorder if unable to sell the devices is a big risk so needs good planning.
Nvidia use Samsung and Micron to make RTX 3000 gpu dies, as TSMC production lines are full. Cards are either produced in house by AIBs or through third parties like foxconn. GPU brands need to recover tens of millions of dollars in product design and development costs per product. Until they sell x volume to recoup that cost they're losing money. Once they've sold volume to offset costs, and improved efficiencies the margin increases as the product matures/ages. This is mostly an accounting and forecasting exercise.
If you look at a specific product margin in a later quarter with volume order rates it's entirely possible margin could exceed that 50% but other costs for R&D, logistics, marketing, facilities, support, channel training etc need to be covered so it balances out. As Nvidia is on NASDAQ you can read investor reports for NVDA for more insights.
Brain dump over. Hope it's been helpful. Now I'll get back to work
Thanks for the comprehensive write up and insight into the industry.
I would also image smaller retailers probably wouldn't be sitting on much stock of these really expensive cards anyway as it would tie up too much capital.
Great card.. got one.
Make sure you have enough space in your case for it though. It's longer, wider and taller than reference cards significantly.
Love the stunning and brave comment haha
Need a mini - any chance 2080 or 3070 comming in minis
I believe the 3000 series could initially be hard to come by, due to high demand, and potential shortage on high-spec wafers from Samsung.
Synex and Ingam Micro both have advised most store will get 2-5 units. most likely those units will go into pre built. If you manage to get one on its own, then maybe at a premium
I heard many of these were getting bought up by bitcoin warehouses so stock is potentially going to be very constrained - pushing prices up.
Weird, why would I get downvoted for this comment?
I'm over gaming but love to see other people's excitement.
Make your username proud and buy one - my sources tell me you'll love it. =]
Sorry this should be the price of the 2080ti not a super.
Someone had to do it…
Founders Edition will be available in Australia:
https://www.kotaku.com.au/2020/09/rtx-3080-rtx-3090-founders…
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Nah they're going to sell out all the stock long before that I think.