Steelcase is having a 25% Off storewide Black Friday sale.
26th November - 29th November
Eyeing the price, it seems like they raised it significantly in anticipation of the sale. I was checking Steelcase a few months ago and I don't remember the Gesture being $2,000 for headrest + arms. Maybe I'm wrong and my memory is playing me.
I think you also have to pick up from their store and can't build the chair yourself unless you do some white glove service BS to retain warranty.
SAVE 25% OFF STOREWIDE
Happening from 26 to 29 November!*
*Standard priced items only and discount cannot be combined with other offers.